(DOWNLOAD) "Health Service Public Relations" by Roger Silver ~ eBook PDF Kindle ePub Free

eBook details

Title: Health Service Public Relations
Author : Roger Silver
Release Date : January 19, 2018
Genre: Medical,Books,Professional & Technical,
Pages : * pages
Size : 2176 KB

Description

The first edition of this book was published at a time when the health service was less sensitive to its reputation and the effect this had on public confidence. Since then, health service reform, accountability and market forces have meant that all directors, managers, doctors and health professionals must communicate effectively, both internally and externally. This book, revised in the light of these changes, is a guide to the practical skills needed when communicating with patients, staff, the general public, opinion leaders, press, radio and television.

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